Bachelor of Business Administration Program in Hospitality Industry Management (HIM)

As more and more people travel, the tourism and hospitality industry worldwide faces an increasing demand for professionals with up-to-date training and strong language skills. This industry in Thailand and throughout ASEAN has experienced remarkable success, and it continues to expand and diversify. Designed to meet the needs of a dynamic industry, Hospitality Industry Management offers a core of specialized business and management studies. The course provides a detailed understanding of the unique features and challenges of the international hospitality and tourism industries and prepares for a career at the heart of the world’s largest and fastest-growing industries.

Field trips 

28 March 2018

Oasis Lanna Spa, Chiang Mai

7 March 2018

Anantara Chiang Mai Resort, Chiang Mai

25 November 2017

Mae KamPong, Chiang Mai

11 October 2017

Bangkok Airways, Chiang Mai Airport, Chiang Mai

 

4 October 2017

Marriott International, Chiang Mai


2 October 2017McDonald, Chiang Mai

Professions/Careers after Graduation

After graduating from Hospitality Industry Management you can think of a wide range of jobs within the field of tourism and hospitality to start your career:

  • Tourism boards
  • Policy making bodies
  • Airlines and airports
  • National/regional parks
  • Tour operators
  • Travel agencies
  • Research & consultancy firms
  • Hotels, resorts and restaurants
  • Food suppliers
  • Consultancy agencies
  • Conference venues

Alumni

This list shows some of the most-often reported careers for people who majored in HIM.

Ms. Thida Aung

2015

Front Office Manager at Royal Nadi Resort, Nyaung Shwe, Myanmar

Ms. Marika Jaffe

2013

Lead Concierge at Indigo Real Estate Services, Inc, USA

Ms. Phitsinee Nuphet

2013

Chief Executive Officer at Overdose Club, Thailand

Ms. Pauline Wanlaya Maniwong

2013

Singapore Airlines Cabin Crew (Business Class Certified), Singapore

Mr. Pakee Poopradist

2014

Non-Alcoholic Mixologist (Beverage Consultant & Design) at Private Business Consultant, Thailand

Mr. Jeffrey William Lohrmann

2013

Operational Management Assistant at CRC Family Entertainment Center, China

Ms. Boontarika Promlao
2014
Barista and Baker at Halo Coffee and Bakery House, Chiang Mai, Thailand

Curriculum Structure

To be eligible for degree of Bachelor of Business Administration Program in Hospitality Industry Management, a student must earn at least 123 credits distributed as follows, and maintain a minimum cumulative grade point average of 2.0.

 

Courses Credits
1.General Education Courses 30 Credits
1.1 Social Sciences and Humanities Courses 9 Credits
GE101 THE PATH TO WISDOM 3 (2-2-5)
GE111 TRUTH AND SERVICE 3 (3-0-6)
GE112 PEACE AND AESTHETICS OF LIFE 3 (3-0-6)
1.2 Science, Math and Computer Science Courses 6 Credits
GE105 SCIENCE AND TECHNOLOGY FOR QUALITY OF LIFE AND ENVIRONMENT 3 (3-0-6)
GE106 LOGIC AND MATHEMATICS FOR DAILY LIVING 3 (3-0-6)
1.3 Language Courses 15 Credits
1.3.1 Mother Tongue Speakers of English
GE121 THAI I 3 (3-0-6)
GE122 THAI II 3 (3-0-6)
GE123 THAI III 3 (3-0-6)
GE124 THAI IV 3 (3-0-6)
GE134 RESEARCH PAPER WRITING 3 (3-0-6)
1.3.2 Mother Tongue Speakers of Thai
GE125 THAI V 3 (3-0-6)
GE131 ENGLISH READING 3 (3-0-6)
GE132 ENGLISH LISTENING AND SPEAKING 3 (3-0-6)
GE133 ENGLISH PARAGRAPH WRITING 3 (3-0-6)
GE134 RESEARCH PAPER WRITING 3 (3-0-6)
1.3.3 Non-Mother Tongue Speakers of English or Thai
GE 121 THAI I 3 (3-0-6)
GE 131 ENGLISH READING 3 (3-0-6)
GE 132 ENGLISH LISTENING AND SPEAKING 3 (3-0-6)
GE 133 ENGLISH PARAGRAPH WRITING 3 (3-0-6)
GE 134 RESEARCH PAPER WRITING 3 (3-0-6)
2. Professional Courses 87 Credits
2.1 Core Courses 33 Credits
AC319 MANAGERIAL ACCOUNTING 3 (3-0-6)
BA200 BUSINESS STATISTICS 3 (3-0-6)
BA201 PRODUCTION AND OPERATION MANAGEMENT 3 (3-0-6)
EC101 PRINCIPLES OF MICROECONOMICS 3 (3-0-6)
EC102 PRINCIPLES OF MACROECONOMICS 3 (3-0-6)
FN209 BUSINESS FINANCE 3 (3-0-6)
IBM111 FINANCIAL ACCOUNTING 3 (3-0-6)
IIT100 PREPARATORY MATHEMATICS 3 (3-0-6)
LA102 BUSINESS LAW 3 (3-0-6)
MG109 ORGANIZATION AND MANAGEMENT 3 (3-0-6)
MG409 STRATEGIC MANAGEMENT 3 (3-0-6)
MK109 PRINCIPLES OF MARKETING 3 (3-0-6)
2.2 Major Required Courses 42 Credits
HIM111 INTRODUCTION TO HOSPITALITY INDUSTRY MANAGEMENT 3 (3-0-6)
HIM112 TOURISM BUSINESS MANAGEMENT 3 (3-0-6)
HIM211 INFORMATION TECHNOLOGY FOR HOSPITALITY INDUSTRY 3 (3-0-6)
HIM212 HOTEL OPERATION AND MANAGEMENT 3 (3-0-6)
HIM213 PASSENGER TRANSPORTATION MANAGEMENT 3 (3-0-6)
HIM214 SERVICE PSYCHOLOGY AND SERVICE OPERATION MANAGEMENT 3 (3-0-6)
HIM311 RESEARCH METHODS FOR HOSPITALITY INDUSTRY 3 (3-0-6)
HIM312 MICE OPERATION AND MANAGEMENT 3 (3-0-6)
HIM313 FOOD AND BEVERAGE OPERATION AND MANAGEMENT 3 (2-2-5)
HIM314 INTERNATIONAL CUISINE COOKING AND PREPARATION 3 (2-2-5)
HIM315 HOSPITALITY INDUSTRY MARKETING 3 (3-0-6)
HIM316 HUMAN RESOURCE MANAGEMENT FOR HOSPITALITY INDUSTRY 3 (3-0-6)
HIM492 HOSPITALITY INDUSTRY SEMINAR 3 (3-0-6)
HIM495 INTERNSHIP 3 (0-18-9)
2.3 Major Elective Courses at least 12 Credits
HIM420 LAW FOR HOSPITALITY INDUSTRY 3 (3-0-6)
HIM421 REVENUE MANAGEMENT IN HOSPITALITY INDUSTRY 3 (3-0-6)
HIM422 HOSPITALITY INDUSTRY FACILITY DESIGN AND MANAGEMENT 3 (3-0-6)
HIM423 TOURISM PLANNING AND DEVELOPMENT 3 (3-0-6)
HIM424 HEALTH TOURISM MANAGEMENT FOR SENIOR AND DISABLED PEOPLE 3 (3-0-6)
HIM425 AIRLINE INDUSTRY MANAGEMENT 3 (3-0-6)
HIM426 SERVICE MANAGEMENT IN HOSPITAL 3 (3-0-6)
HIM427 BASIC SPA BUSINESS OPERATION AND MANAGEMENT 3 (3-0-6)
HIM428 SPECIAL EVENT AND FESTIVAL MANAGEMENT 3 (3-0-6)
HIM429 CROSS CULTURAL MANAGEMENT 3 (3-0-6)
HIM491 INDEPENDENT STUDY IN CURRENT ISSUES FOR HOSPITALITY INDUSTRY 3 (1-4-4)
HIM496 CO-OPERATIVE EDUCATION IN HOSPITALITY INDUSTRY 9 (0-40-20)
3. Fee Elective Courses 6 Credits
Students must select additional 6 credits hours from among the courses offered by other departments in the International Programs.
Total Number of Credits at least 123 Credits

Faculty

  Chanvit Jatuprayoon
Head of Department

  • M.B.A. (Hotel and Tourism Management), Stamford International University, Bangkok, Thailand, 2014.
  • M.P.A. (Accounting), Central Queensland University, Brisbane Australia, 2010.
  • B.B.A. (Hotel Management), Dusit Thani College, Bangkok, Thailand, 2007.
  Premchit Khurana
Instructor (full-time)

  • M.B.A. (Hospitality and Tourism Management), Prince of Songkla University, Phuket, Thailand, 2011.
  • B.B.A. (Hotel Management), Prince of Songkla University, Phuket, Thailand, 2006.
  Patima Jitpakdee
Instructor (full-time)

  • M.A. (Tourism and Hospitality Management), Griffith University, Australia, 2004.
  • B.A. (Liberal Arts – Library and Information), Thammasat University, Bangkok, Thailand, 1998.
  Sasiprapa Pota
Instructor (full-time)

  • MS.C. (Hospitality and Tourism Management), University College Birmingham, United Kingdom, 2013.
  • B.B.A. (Business Administration), Chiang Mai University, Chiang Mai, Thailand, 2008.
Dr. Isaree Baedcharoen
Instructor (full-time)

  • PhD. (Architectural Heritage Management and Tourism), Silpakorn University, Thailand, 2012.
  • Master of Tourism, University of Otago, New Zealand, 2000.
  • M.B.A. (Business Management), Payap University, Thailand, 1998.
  • B.B.A. (Hotel and Tourism management), Payap University, Thailand, 1996.

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